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greymatter is the AI-powered CRM built for higher education. It supports students at every stage of the higher-education journey.
greymatter is a full life cycle higher-education CRM. It delivers a 360-degree view of the student experience, automates everyday, repetitive tasks and integrates with leading higher-education systems and platforms.
Revolutionize college recruitment. See how greymatter’s powerful dashboard combines lead scoring, engagement analytics, and predictive modeling to help recruiters identify and prioritize top prospects effortlessly. Track interactions, personalize outreach, and focus on high-engagement leads with confidence. Watch now to learn how greymatter empowers recruitment teams to connect with the right students, streamline processes, and work smarter every step of the way.
Transform enrollment management. greymatter’s interactive Admissions Dashboard enables admissions teams to track and optimize every stage of the application process—from inquiries to final enrollments. Personalized follow-up and predictive analytics help guide recruitment strategies for better outcomes. greymatter empowers institutions to manage enrollment yield, and applicant engagement with precision and ease. greymatter turns data into action for a more connected and effective admissions experience.
Streamline the admissions process from start to finish. greymatter’s automated workflows, dynamic routing, and scoring tools, are designed to make application reviews faster and more accurate. greymatter guides each application through review stages, prioritizes top candidates, and enables collaborative decisions with real-time insights. From generating personalized decision letters to providing analytics on acceptance trends, greymatter offers admissions teams a smarter, more transparent way to build a strong incoming class. greymatter transforms admissions with data-driven, consistent decision-making.
Elevate student success with greymatter’s Early Alerts, Foresight module, Success Plans, and Degree Planning—tools designed to monitor engagement, identify challenges, and support students before academic issues arise. greymatter’s AI-driven insights and risk scoring detect disengagement early, allowing advisors to intervene with personalized strategies. From setting tailored Success Plans to automating reminders, greymatter helps students stay on track, while easing the workload for advisors. greymatter uses data-driven insights to build a supportive, successful academic journey.
It starts with data and powerful analytics to determine preferences and patterns. Once you understand what a prospective students need, you can tailor the journey and provide nudges that deliver results.
Tools, features and capabilities to help staff and students succeed
Potential students have questions. They can get answers to frequently asked questions 24/7 with our generative AI-based chatbot.
Reach students through multiple channels, including phone, SMS, live web chat, and social media. Â
greymatter makes it easy to create portals for prospective students, recruitment agencies, college readiness partners and high-school counselors.
Data collected in recruitment informs a tailored application process. Provide AI-driven multi-channel nudges to ensure that all required checklist requirements are fulfilled.
Tools, features and capabilities to help staff and students succeed
greymatter meshes seamlessly with leading Student Information Systems, letting you easily manage admission offers as well as acceptance communications and processes.
Support staff can easily track applicants throughout the admissions process. This means prospective students get the answers they need and staff can work with maximum efficiency.
Powerful features make everyone’s life easier. greymatter lets you determine course capacities, score applicants for limited programs, update course histories and more.
Give your advisors the tools and insights they need to identify students who need a little help and then address the barriers to educational attainment they face.
Tools, features and capabilities to help staff and students succeed
Bring together data from your Learning Management and Student Information Systems to empower degree planning, alerting, management of risks and advising.
greymatter delivers comprehensive degree planning, guided pathways, academic progression and degree audit functionality.
greymatter lets you handle queuing, virtual and in-person appointments, and resource scheduling with ease.
Rely on greymatter to promote your institution’s offerings and grow a diversified revenue base. Our Promote functionality makes life easier for your continuing education and corporate sales teams.
Tools, features and capabilities to help staff and students succeed
Facilitate online registration right down to discounting and invoicing for corporate partners. greymatter is designed to ensure great experiences—and conversions.
Keeps an eye on things with greymatter’s end-to-end financial tracking. It Integrates with your financial systems to give administrators the whole picture.
Sales teams can leverage greymatter to take clients from leads all the way through opportunity, quote, contract and invoicing.Â
Get the up-to-date information staff members need to do their jobs effectively. Dashboards can be defined for the institution, a department or individual users.
Seamless integration with leading platforms means you can post and schedule content as needed. Social monitoring and sentiment analysis lets you see how well you’re connecting.
Native integration with Power Automate allows the creation of automated approval workflows and actions across the most common applications and services.
Comprehensive functionality helps you manage domestic and international recruiting, manage recruiting agencies and handle online applications.
Online chat and chatbot can be added on the greymatter portal. Once trained on a list of FAQs, the chatbot uses deep-language learning to field a wider range of questions.
Organize and manage events for students, alumni and partners. Filtering and query tools make it easy to create marketing lists and execute tailored campaigns.
Our AI engine and scoring lets you focus on those with the highest likelihood of converting.
Manage, track, review and evaluate candidates from accepting and processing online applications to enrolment.
Identify struggling students, then track and manage interventions like tutoring programs, counseling sessions and academic supports.
Work with what you know. greymatter is built on Microsoft Dynamics 365 and integrates with the entire Microsoft stack and your existing systems.Â
greymatter’s data, analytics and automation help you make informed, strategic decisions. These tools also boost efficiency by letting staff focus on high-value tasks.
Our pricing varies depending on the number of users, types and features. The best way to get a quote or range is to discuss your business needs with one of account team members.
AU leaned on greymatter to improve recruitment, admittance and retention by providing complete flexibility and accessibility to online students.
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Centralizing records, interactions and workflows let TRU break down silos and improve every aspect of the student journey.
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See how greymatter helped Langara attract, recruit, admit and retain international students by catering to their unique needs.
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