Precise and personalized insights help recruiters capture, engage and convert prospects.

How it will help you?

Features to support your teams

greymatter is a full life cycle higher-education CRM. It delivers a 360-degree view of the student experience, automates everyday, repetitive tasks and integrates with leading higher-education systems and platforms.

Communication and outreach

Powerful multi-channel marketing automation converts data into automated, intelligent and personalized student journeys.

Event management

Whether your event is online or in-real-life, greymatter helps at every stage of your outreach, from invites to payment processing.

Prospective student portal

Create a great first impression by giving prospects all the information they need and an easy-to-use interface.

Social outreach and posting

Seamless integration with platforms like Facebook, X, LinkedIn and InsideView make it easy to get your message out.

Recruiting agency management

Customizable web portals for recruiting agents promote collaboration and efficiency.

Territory and travel management

Keep things running smoothly with management tools that track leads and ensure no duplication of effort.

Prospect segmentation and management

Seeing students as individuals is the key to personalizing their journeys. Once you know who your students are, you’ll know how to talk to them.

Inbound and outbound tele-recruiting

Sometimes all it take is a phone call. Streamline personal communications with tele-recruiting tools.

Virtual agents and chatbots

Reduce frustrations by giving prospective students answers to their questions at any time of day.

Create 'wow' experiences with greymatter

Get in touch to start empowering your teams and students.